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Online Marketing Support
Online Marketing is promoting your business, services or products using the Internet. It is not to be mistaken with Digital Marketing or Business Development. Digital marketing is broader in reach and while it includes online marketing, it also includes other eletronic devices, online and offline, such as radio, TV and mobile. Business Development, on the other hand, involves a sales process, whether it’s telemarketing or face-to-face sales.
Where we shine is helping you to implement your online marketing strategies. If you don’t have a strategy, no problem, we can work with you to develop one.
Our Online Marketing Support includes:
We’re flexible! We can manage the whole process or a small part of it. We can draft content, create the newsletter, and/or track the statistics. Our clients use MailChimp, aWeber, SendinBlue, YMLP, Constant Contact and GetResponse.
Social Media Marketing
Based on your strategy, we draft and curate a month’s worth of content, source images, post it on the relevant social media platforms, and/or track the statistics. Our clients use LinkedIn, Facebook, Twitter, and Instagram.
Content Marketing is a long-term strategy of providing consistent, high-quality content to your target audience. Content is usually distributed through blogs, infographics, podcasts, videos, white papers, guides, ebooks, etc.
Search Engine Optimisation
We assist with optimising your website for the world wide web, not just for Google. Search engine optimisation is more than ranking for key words, we also consider reputation, link building and other off-site strategies. Our goal is for you to increase your visibility.
Pay Per Click Advertising
We manage Pay Per Click Advertising campaigns through Google Adwords, Facebook Advertising, and ads on Bing and Yahoo. On top of these popular sites, we explore alternative advertising opportunities through other sites, directories and forums. We analyse results and tweak as needed.
WordPress Web Support
As part of your package we can update your website, add content, blog posts, and ensure your site is running as efficiently as possible. WordPress software and plugins are updated on a regular basis, and it is important your site is backed up and the software updated often.
The Bauhinia team are always proactive!
We have used Bauhinia Solutions for social media support for more than a year. They are a delight to work with.
In the initial orientation itself, they received an in-depth understanding of our business and the industry we work in. Moreover, they took the time out to do research on their own, to supplement the information that we provided. The contents for our social media pages are well researched, relevant, informative and topical.
The Bauhinia team are always proactive to any of our requests and the customer support is just brilliant. I would recommend Bauhinia Solutions to anyone who wants to outsource their social media activities.
Vinod Menon, Director, Everest Serviced Offices Ltd
Curious To Know More?
To discuss your needs and how the Bauhinia team can support you in the growth of your business, organise a call with Founder and Director, Nicole Graham.