by Elizabeth Loennborn | Marketing & Social Media
After reading our posts, what is banner advertising? and does banner advertising work? and familiarising yourself with the common terminology of banner advertising, your business is ready. You have a website, you know what you are selling, and you are ready to start...
by Elizabeth Loennborn | Marketing & Social Media
In previous posts we discussed, what is banner advertising? and does banner advertising work? In this post we provide you with the basic terminology if you wish to start exploring banner advertising opportunities available to you. Common Terminology: CPC – Cost...
by Elizabeth Loennborn | Marketing & Social Media
This question reminds me of one that I was asked in a class at uni, studying critical thinking. It goes like this: Can you describe a duck? Can you describe a cat? Now, can you tell someone who has never seen either, how they can tell the difference when they are...
by Elizabeth Loennborn | Marketing & Social Media
In our previous post we discussed, what is banner advertising?. In this post, we discuss does it work. Banner advertising can be an effective method to promote both your business and brand awareness if all the necessary factors are met. I can advise however, adding...
by Elizabeth Loennborn | Marketing & Social Media
Banner advertising is a form of advertising on the Internet and entails embedding an advertisement into a web page. The purpose of banner advertising is usually to increase awareness of the advertiser’s brand, service or product – just like an...